What Is the Baldwin Group?
Baldwin’s Insurance Advisory Solutions group describes commercial-risk and employee-benefit services for businesses and private-risk management for high-net-worth individuals and families; its business-insurance page outlines a five-step RiskMap process. 1,2
Read the The Baldwin Group profile
Read the The Baldwin Group Commercial Property Insurance page
What Is Lockton?
Lockton suits technology companies and larger businesses seeking a broker across cyber, D&O, property, liability and benefits; small firms wanting an instant standard quote should compare digital agencies. 5,6,7
What Is Commercial Property Insurance?
Commercial property may fit your business if you own a building or rely on equipment and stock. Compare replacement-cost terms, deductibles and any coinsurance condition, and check lost-income protection separately. 9,10,11
Key Differences in Commercial Property Insurance
Coverage and Buyer Fit
Lockton says its property team can tailor a proprietary manuscript policy and negotiates directly with underwriters rather than through a centralized broking center. Baldwin describes tailored property strategies but does not identify proprietary wording or its negotiation model. For unusual assets or wording needs, ask Lockton what changes are possible and Baldwin which insurers can consider them. 8 8 3
Services and Access
Lockton lists retention analysis, exposure stratification, catastrophe modeling and underwriting specifications. Baldwin describes asset valuation, risk orientation, policy audits and catastrophe modeling. Compare the specific deliverables and how each will inform limits and deductibles. 8 3
Terms to Confirm
Lockton says the team that meets a client also negotiates with underwriters. Baldwin describes brokerage and advisory roles but does not specify which staff negotiate a placement. Ask who will lead negotiations and stay involved through a property claim. 8 3
What to Confirm in Commercial Property Insurance Quotes
Review Scores
These averages can combine ratings for different products, locations, and customer groups, including approximate BBB grade conversions. Read each review for the sources, scope, and calculation.
The Baldwin Group
Review Score
No reviews found
The reviewed public sources do not establish a representative customer rating for The Baldwin Group’s commercial advisory business. BBB pages show different legal entities: an A+ regional insurance-agency grade with zero listed reviews and complaints for The Baldwin Group Mid-Atlantic, LLC, and an A- grade plus six complaints in three years for The Baldwin Group Personal Insurance, LLC. A 2026 personal-lines complaint describes delayed refund handling. A separate National General auto review mentions a Baldwin referral but concerns insurer policy administration. None of these observations supports a group-wide or commercial rating.[8][1][2][4][9][10]
Read The Baldwin Group reviewsLockton
Review Score
3 rated sources
Lockton’s reviews vary by office and entity. Local Google-derived ratings provide some service feedback, but no reliable firmwide verdict.[2][6][7][8]
Read Lockton reviewsOffering Details
The Baldwin Group vs Lockton: Commercial Property Insurance: documented features by provider
| Criteria | Baldwin Commercial Property Brokerage and Risk Advisory | Lockton Property Insurance Brokerage |
|---|---|---|
| Role in This Line | The source describes The Baldwin Group’s brokerage or advisory role for Commercial Property Brokerage and Risk Advisory. It does not identify Baldwin as the risk-bearing insurer for a particular placement. 3,4Company-reported. The cited company page describes its brokerage/advisory role and does not name the issuer for a buyer-specific placement. | Lockton's property team negotiates commercial property placements directly with underwriters rather than through a centralized broking center, and says the same team that meets a client also negotiates with the market on their behalf. 8Company-reported. Property product page as read 2026-09-23. |
| Issuing Insurer | Confirm in your quote. | The property page does not name the insurers Lockton places commercial property coverage with; it describes relationships across the global marketplace in general terms only. 8Not publicly disclosed. Property product page checked 2026-09-23. |
| Who It’s For | Baldwin names commercial property clients across real-estate owners, developers, managers and professional-services firms. The pages do not publish a universal occupancy or underwriting schedule. 3,4Company-reported. This is the audience or client context named on Baldwin’s page, not an underwriting decision or guarantee of product availability. | Confirm in your quote. |
| Coverage Features | Baldwin lists property insurance and commercial property solutions for these businesses, including tailored strategies for buildings and portfolios. The pages do not specify insured property, causes, valuation or limits for a buyer. 3,4Company-reported. The statement reports Baldwin’s marketed coverage or advisory description only. No individual quote, binder, policy form, schedule or endorsement was reviewed; policy entitlement and terms remain unknown. | Lockton says it can tailor its own proprietary manuscript property policy to a client's coverage needs, rather than only placing standard-form property policies. 8Company-reported. Property product page as read 2026-09-23. The manuscript form's actual wording and how it compares to standard forms was not published on this page. |
| Limits and Retentions | The reviewed source does not state a buyer-specific limit, retention, deductible or coverage schedule. Confirm the quote and issued policy or bond. 3,4Not publicly disclosed. No buyer quote, binder, policy or bond form was available in the reviewed public sources. | Confirm in your quote. |
| Risk Services | Baldwin describes property-level risk assessment, asset valuation, risk orientation, policy audit, catastrophe modeling and claims advocacy for real-estate clients. 3,4Company-reported. These are company-described brokerage and risk-advisory services; account-specific service commitments and third-party terms are not established. | Lockton lists specific property services: detailed review of coverage terms, conditions and policy wordings; retention analysis for deductible selection; exposure and stratification-of-value analysis; catastrophic modeling; preparation of underwriting specifications; and assistance with complex claim recovery. 8Company-reported. Property product page as read 2026-09-23. These are described capabilities, not a guarantee of outcome on any specific account. |
Full Comparison
More The Baldwin Group vs Lockton Comparisons
Other Commercial Property Insurance Comparisons
Sources
The Baldwin Group
- The Baldwin Insurance Group, Inc. Form 10-K for fiscal year ended December 31, 2025. U.S. Securities and Exchange Commission; filed by The Baldwin Insurance Group, Inc.; Part I, Item 1, “The Company,” lines 194–196; “Operating Groups,” lines 260–263; “Clients and Insurers,” lines 286–288; pp. 6–10; opened 2026-09-28. Accessed 2026-09-28.
- Business Insurance. The Baldwin Group; RiskMap process, lines 40–68; Connect With Us consultation invitation, lines 182–187; accessed 2026-09-28. Accessed 2026-09-28.
- Professional Liability Insurance & Services. The Baldwin Group; Professional-services customer population lines 35–64; coverage snapshot lines 68–84 lists property, general/professional liability, cyber, workers’ compensation, D&O, fiduciary, crime/fidelity bond, EPL, and IP liability; Employee benefits lines 93–95; accessed 2026-09-29. Accessed 2026-09-30.
- Commercial Real Estate Insurance & Risk Management. The Baldwin Group; “Coverage designed to perform” and sections “Management & governance risk” / “Professional & specialty risk,” lines 120–150; coverage lines plus claims advocacy at lines 153–163; page accessed 2026-09-29. Accessed 2026-09-30.
Lockton
- Lockton United States. Lockton; Opening description of independent insurance brokerage for risk, benefits and retirement; Ask an Expert link to contact-us. Accessed 2026-09-16.
- Technology. Lockton; Industry introduction; cyber liability heading; dedicated technology team; listed services including claims advocacy, contract review, directors and officers liability, and international program design; 24/7 service model. Accessed 2026-09-16.
- US Terms of Business. Lockton; Opening entity definition; Surplus Lines; Use of a Particular Insurer; Compensation Disclosure; servicing, claims handling and renewal language in Confidentiality section; Intermediaries. Accessed 2026-09-16.
- Property Insurance. Lockton; Protecting your assets intro; You benefit from our expertise: detailed review of coverage terms and conditions, retention analysis, exposure and stratification-of-value analyses, catastrophic modeling, tailoring Lockton's proprietary manuscript property policy, assistance with complex claim recovery. Accessed 2026-09-23.
Commercial Property Insurance Guide
- Commercial Insurance Guide. California Department of Insurance; What Should I Expect from a Broker-Agent; Commercial Property: Coverage Sections, Limits of Insurance, and Coinsurance; Covered Causes of Loss; Valuation Types; Inland Marine. Accessed 2026-09-16.
- Business Interruption Insurance/Businessowner’s Policies (BOP). National Association of Insurance Commissioners; Background; Commercial Property and Business Interruption bullets. Accessed 2026-09-16.
- Commercial property insurance guide. Texas Department of Insurance; Introduction; Coverage options; Shopping for commercial property insurance; Saving money on your insurance. Accessed 2026-09-16.
