Alliance Risk vs 
Lockton Product Liability Insurance
Lockton brokers custom product-liability structures for global manufacturers; Alliance Risk treats the line as a GL products-completed operations hazard.
What Is Alliance Risk?
Alliance Risk describes itself as an independent commercial insurance brokerage serving complex businesses, including technology startups. Its offering includes technology E&O placement and review of existing policies. 1,2
What Is Lockton?
Lockton is a privately held insurance brokerage that arranges commercial risk, employee benefits and retirement programs. US pages describe a technology practice and intermediary placement with insurers, not Lockton as the policy’s insurer. 4,5,6
What Is Product Liability Insurance?
Product liability insurance addresses liability for injury or damage associated with a defective product that a business manufactures, wholesales, distributes or sells. 9,10,11,12
Key Differences in Product Liability Insurance
Global Structures Versus Standard GL Framing
Lockton brokers product liability rather than underwriting it, designing custom structures with insurers across the global market. Alliance Risk’s page explains the usual manufacturer structure as products-completed operations on general liability, with a separate aggregate the general aggregate cannot backfill. 3 7
Client Segments
Lockton says it serves global manufacturers, business-to-business service providers and consumer products companies on this page, alongside REITs, contractors and healthcare companies. Alliance Risk frames manufacturers, distributors and retailers facing defective-product lawsuits, without Lockton’s global-manufacturer and REIT list. 3 7
Recall Beside Liability
Lockton lists product recall coverage alongside product liability on the same page, so a manufacturer client can have both the liability program and a related recall-expense program placed there. Alliance Risk also treats recall as a separate line because standard GL excludes recall from product liability. Neither firm’s reviewed pages name the insurers used for a given product-liability placement. Alliance Risk starts with a risk-assessment consultation; Lockton’s reviewed pages do not describe that intake step. 3 7 8
What to Confirm in Product Liability Insurance Quotes
- Ask Lockton how a custom global structure would differ from a US GL products-completed operations form. 7
- Ask Alliance Risk for the separate products-completed operations aggregate and whether recall is quoted. 3
- Confirm whether Lockton would place product recall on the same program. 7
- Get issuing insurers and territorial scope on both quotes. 8 3
Offering Details
Alliance Risk vs Lockton Product Liability Insurance: documented features by provider
| Criteria | Product Liability Insurance | Lockton General & Product Liability Insurance Brokerage |
|---|---|---|
| Role in This Line | Not described in the reviewed sources. | Lockton lists product liability on its General & Product Liability page and brokers it rather than underwriting it, designing custom structures with insurers across the global market. 7Company-reported. General & Product Liability page as read 2026-09-23. |
| Issuing Insurer | The product liability page does not name a specific insurer or carrier that Alliance Risk places this coverage with; it describes standard-market versus excess-and-surplus carrier appetite by hazard class in general market terms. 3Not publicly disclosed. Checked the full dedicated product page as read on 2026-09-23; no carrier is identified by name for this line. | Neither page names the insurers Lockton places product liability coverage with. 7,8Not publicly disclosed. General & Product Liability and Casualty pages checked 2026-09-23. |
| Who It’s For | Alliance Risk's product liability page frames this coverage for manufacturers, distributors and retailers facing lawsuits over defective or harmful products they made, sold or distributed. 3Company-reported. Dedicated Alliance Risk product page for this line, as read on 2026-09-23. This is a general description of who needs the coverage type, not an eligibility criterion Alliance Risk applies to applicants. | Lockton says it serves global manufacturers, business-to-business service providers and consumer products companies among others on this page — the segments most exposed to product liability risk — alongside REITs, contractors and healthcare companies. 7Company-reported. General & Product Liability page as read 2026-09-23. Example industries, not a complete eligibility matrix. |
| Coverage Features | Alliance Risk's page explains that for manufacturers, product liability is usually a component of the general liability policy's products-completed operations hazard rather than a standalone policy, with its own separate aggregate limit that a general aggregate cannot backfill once exhausted. 3Company-reported. Product page explainer on the ISO CG 00 01 form; this describes how the coverage type is typically structured in the market, not a specific Alliance Risk-issued policy, since Alliance Risk is a broker and does not issue policies. Alliance Risk's page states that a standard general liability policy specifically excludes recall costs from product liability coverage, and that Alliance Risk sells product recall insurance as a separate line to cover that gap. 3Company-reported. Product page "Product liability and product recall are different purchases" section. | Lockton lists product recall coverage alongside product liability on the same page, meaning a manufacturer client can have Lockton place both the liability program and a related recall-expense program. 7Company-reported. General & Product Liability page as read 2026-09-23. A capability list, not a specimen policy. |
| How to Apply | Alliance Risk's product liability page offers a customized risk assessment from its insurance risk advisors, booked through the page's consultation link. 3Company-reported. Dedicated product liability page calls to action. | Not described in the reviewed sources. |
Full Comparison
More Alliance Risk vs Lockton Comparisons
Other Product Liability Insurance Comparisons
Sources
Alliance Risk
- About Us. Alliance Risk; Our Story. Accessed 2026-09-16.
- Tech E&O Insurance. Alliance Risk; Opening placement description; Get Your Tech E&O Risk Review; What We Need for Your Quote; Policy Review. Accessed 2026-09-16.
- Product Liability Insurance for Manufacturers: Cost & Limits. Alliance Risk; Product Liability Insurance for Manufacturers: Coverage, Limits, and Cost; What product liability insurance covers: the three defect theories; Where product liability sits inside the CG 00 01; Product liability exclusions for manufacturers; Product liability and product recall are different purchases; FAQ. Accessed 2026-09-23.
Lockton
- Lockton United States. Lockton; Opening description of independent insurance brokerage for risk, benefits and retirement; Ask an Expert link to contact-us. Accessed 2026-09-16.
- Technology. Lockton; Industry introduction; cyber liability heading; dedicated technology team; listed services including claims advocacy, contract review, directors and officers liability, and international program design; 24/7 service model. Accessed 2026-09-16.
- US Terms of Business. Lockton; Opening entity definition; Surplus Lines; Use of a Particular Insurer; Compensation Disclosure; servicing, claims handling and renewal language in Confidentiality section; Intermediaries. Accessed 2026-09-16.
- US > General & Product Liability. Lockton; Tailored solutions intro; industries named (global manufacturer, business-to-business service provider, consumer products company, REIT, contractor, healthcare company); liability solutions list including Product liability and Product recall. Accessed 2026-09-23.
- Casualty Insurance. Lockton; Casualty Insurance Solutions list: Auto, Cargo, General & Product Liability, Umbrella & Excess Liability, Workers' Compensation. Accessed 2026-09-23.
Product Liability Insurance Guide
- Get business insurance. U.S. Small Business Administration; Six common types of business insurance table. Accessed 2026-09-16.
- Facts + Statistics: Product liability. Insurance Information Institute; Product liability insurance opening definition (manufacturer, distributor, or seller; defective condition causing personal injury or damage); Product recall insurance sentence. Accessed 2026-09-16.
- Product liability, recall and contamination insurance. Insurance Information Institute; Product liability opening (design/manufacture/distribute/sell; injury, property damage or death; added to GL or stand-alone); What could go wrong? (roles; directions/warnings); Covering the costs of a product recall; Contamination insurance. Accessed 2026-09-16.
- Commercial Insurance Guide. California Department of Insurance; Commercial General Liability Coverage: premises, products liability and completed operations; major exclusions including damage to your work, impaired property, sistership liability and failure to perform; Limits of Insurance products and completed operations aggregate; glossary Sistership Liability. Accessed 2026-09-16.
