Does Media Liability Cover Influencers?
A media policy may cover an influencer when it insures the creator and includes sponsored posts, publishing, and the relevant channels.
FTC endorsement rules govern sponsorship disclosures; they do not determine whether a media policy covers an influencer’s claim.
Confirm the named insured, social channels, sponsored posts, affiliate links, and agency work. Check advertising and regulatory exclusions and whether the policy covers the individual as well as the business.
