Insureon vs Pie Insurance: How Do They Compare for Cyber Insurance?

Pie Insurance describes first-party and third-party cyber coverage, while Insureon says packaging may differ. 3,7

What is Insureon?

Insureon describes a small-business insurance agency and broker route with online quote entry and agent support. Its pages market several coverage types, but do not establish which insurer, policy form, state availability, or eligibility applies to a particular buyer. 1,2

Read the Insureon profile

Read the Insureon Cyber Insurance page

What Is Pie Insurance?

Pie suits small businesses seeking workers’ compensation with online quoting and pay-as-you-go billing based on reported payroll, without an initial deposit; firms needing a broad technology or executive program should look elsewhere. 4,5,6

Read the Pie Insurance profile

Read the Pie Insurance Cyber Insurance page

What Is Cyber Insurance?

Cyber insurance can help pay covered response costs and claims against your business after a cyber incident. If your business relies on data, software or outside providers, compare response limits, vendor outages and approval rules. 8,9

Read the full coverage guide

Key Differences in Cyber Insurance

First-party and third-party loss scenarios

Pie says its cyber coverage varies by business need and describes first-party costs when a business’s own data is stolen or its network is hacked, plus third-party coverage if others sue over a cybercrime. It also names identity theft and cyber extortion scenarios. Insureon distinguishes first-party response and third-party liability but says the packaging varies. Buyers should compare the same incident examples in each proposed policy. 3 7

Intermediary and quote path

Pie says it works with carrier partners and directs cyber buyers to contact it to start a quote; the reviewed page does not name the insurer. Insureon also offers a quote request without identifying the carrier or guaranteeing an offer. A buyer should ask each intermediary which company underwrites the proposal and whether the quote is standalone or part of a broader package. 3 7

What to Confirm in Cyber Insurance Quotes

  • Which Pie policy form and carrier cover data restoration, identity theft, extortion, and third-party lawsuits? 3 7
  • Which carrier and policy structure would Insureon quote, and how are first-party response costs limited? 3 7

Review Scores

These averages can combine ratings for different products, locations, and customer groups, including approximate BBB grade conversions. Read each review for the sources, scope, and calculation.

Insureon

5.8/ 10

Review Score

4 rated sources

Insureon's ratings are split. Trustpilot shows 4.5 out of 5 from 2,401 reviews, while ConsumerAffairs shows 1.0 from 344.[1][2]

Read Insureon reviews

Pie Insurance

1.7/ 10

Review Score

2 rated sources

Pie’s service record raises clear concerns: elevated regulator complaints reported by NerdWallet, 1.7/5 on Trustpilot and an F from BBB. Investigate billing, cancellation and complaint handling before buying.[1][4][6]

Read Pie Insurance reviews

Offering Details

Insureon vs Pie Insurance: Cyber Insurance: documented features by provider

CriteriaInsureon Cyber InsurancePie Cyber Insurance for Small Businesses
Role in This Line

Insureon markets cyber insurance and offers online quote requests for small businesses. 3Company-reported. Insureon’s public marketing page and quote route documents this description. It does not establish the issuing insurer for an individual quote, exact state or provincial availability, the policy form, complete exclusions, or terms offered to a particular buyer; confirm those in the quote and policy documents.

Pie says it helps small businesses get the best cyber coverage 'from our insurance carrier partners,' identifying itself as an intermediary rather than the underwriter for this line. 7Company-reported. Cyber Insurance product page as read on 2026-09-23.

Issuing Insurer

Confirm in your quote.

The reviewed page refers only to 'our insurance carrier partners' and does not name a specific insurer for Pie's cyber product. 7Not publicly disclosed. Cyber Insurance product page as read on 2026-09-23.

Who It’s For

The page identifies businesses holding sensitive information and businesses responsible for client cybersecurity as relevant audiences; carrier eligibility is not disclosed. 3Company-reported. Insureon’s public marketing page and quote route documents this description. It does not establish the issuing insurer for an individual quote, exact state or provincial availability, the policy form, complete exclusions, or terms offered to a particular buyer; confirm those in the quote and policy documents.

Pie markets cyber insurance to small businesses generally, cross-selling it alongside workers' compensation, commercial auto, and BOP insurance on other small-business product pages. 7Company-reported. Cyber Insurance product page as read on 2026-09-23; no minimum size, revenue, or industry restriction was published.

Coverage Features

The page describes first-party breach-response costs and third-party liability as distinct cyber exposures, and notes that they may be packaged differently. 3Company-reported. Insureon’s public marketing page and quote route documents this description. It does not establish the issuing insurer for an individual quote, exact state or provincial availability, the policy form, complete exclusions, or terms offered to a particular buyer; confirm those in the quote and policy documents.

Pie describes its cyber policies as varying by business need, with first-party coverage for expenses when a business's own data is stolen or network hacked, and third-party coverage to help if the business is sued over a cybercrime affecting others. 7Company-reported. Cyber Insurance product page as read on 2026-09-23; the issued policy controls the specific insuring agreements and exclusions.

Pie lists identity theft (for an employee or customer's stolen identity), cyber extortion (help regaining private information after an extortion event), and financial protection against related lawsuits as scenarios its cyber coverage responds to. 7Company-reported. Cyber Insurance product page as read on 2026-09-23.

Limits and Retentions

The cited public overview does not establish the limits, deductibles, exclusions or form terms that would apply to a specific buyer. 3Not publicly disclosed. Ask for the quote and specimen or issued policy forms before treating a listed feature as covered.

Confirm in your quote.

How to Apply

The cited Insureon product page provides an online quote request path; that route does not identify the insurer or guarantee that a quote will be offered or bound. 3Company-reported. Insureon’s public marketing page and quote route documents this description. It does not establish the issuing insurer for an individual quote, exact state or provincial availability, the policy form, complete exclusions, or terms offered to a particular buyer; confirm those in the quote and policy documents.

Pie directs cyber buyers to contact the company to start a quote through its website. 7Company-reported. Cyber Insurance product page as read on 2026-09-23.

Full Comparison

More Insureon vs Pie Insurance Comparisons

Other Cyber Insurance Comparisons

Sources

Insureon

  1. How Insureon Works. Insureon; Agent/broker and carrier roles (L82-88); application and advertised quote/payment route (L89-97); human support (L98-101). Accessed 2026-09-28.
  2. General Liability Insurance - Get Online Quotes. Insureon; Coverage/product overview; illustrative third-party claims; quote CTA. Accessed 2026-09-29.
  3. Cyber Insurance - Get Online Quotes. Insureon; Product definition L67-L89; coverage distinctions L90-L102; quote CTA. Accessed 2026-09-29.

Pie Insurance

  1. Workers’ Comp Insurance For Small Businesses. Pie Insurance; Get a workers’ compensation quote online; insurance made for your small business; quote inputs; coverage description; quote-time and savings qualifications; AM Best link. Accessed 2026-09-16.
  2. Online Account Tutorial. Pie Insurance; Payment-method updates; instant and custom certificates; policy information; document access; agent-handled custom certificate qualification. Accessed 2026-09-15.
  3. Cyber Insurance for Small Businesses. Pie Insurance; What's typically covered by cyber insurance? First party coverage, Third party coverage; How does cyber insurance protect small businesses? Identity theft, Cyber extortion, Financial protection; Make sure you're covered: Start my quote. Accessed 2026-09-23.

Cyber Insurance Guide

  1. Cyber Insurance. Federal Trade Commission; Opening; First-Party and Third-Party Coverage; First-Party Coverage; Third-Party Coverage; What Should Your Cyber Insurance Policy Cover. Accessed 2026-09-16.
  2. CyberEdge specimen policy. AIG; General Terms §§4–6, PDF pp.3–6; Security and Privacy §1 p.11, §2(l)/(p) p.14, §3 pp.15–18, exclusions p.18; Event Management §1 and §2(h), PDF pp.19–20. Accessed 2026-09-16.

Updated . Spot, a product of Tools for Enlightenment, publishes this research and works in the commercial insurance market. The comparison applies the same criteria to both providers. Editorial policy. To suggest a correction, contact Spot with the page URL and supporting source.

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