What Is Newfront?
Newfront suits growing and enterprise businesses seeking specialist insurance and benefits teams plus Navigator policy tools; small firms wanting an instant direct quote should compare online carriers. Its Partner Management tool is included in client service agreements. 1,2,3,4
Simply Business: Online Small-Business Insurance Marketplace
Simply Business describes a digital marketplace and licensed-producer service for small businesses. The policy and selected insurer determine coverage, fees, servicing and claims responsibilities. 6,7
What Is Cyber Insurance?
Cyber insurance can help pay covered response costs and claims against your business after a cyber incident. If your business relies on data, software or outside providers, compare response limits, vendor outages and approval rules. 9,10
Key Differences in Cyber Insurance
Advisory Services and Coverage
Newfront says its cyber team assesses risk, negotiates placement and provides claims consultation, with security specialists advising on practices and possible improvements. Simply Business’s public cyber page describes potential claim types and add-on eligibility, not a comparable advisory engagement. Ask Newfront what pre-loss and claims support is included in your engagement, and ask who provides equivalent help under the specific Simply Business policy. 5 8
Comparing Coverage Categories
Newfront lists cyber liability, data breach, technology E&O, interruption, network-security liability and extortion among key coverage topics, while Simply Business gives a higher-level description of cyber events and privacy-regulation claims. These categories can overlap without matching policy terms; compare base grants, optional coverages and exclusions in the forms. 5 8
Quote Routes and Limits
Newfront uses a consultation-led placement and says proprietary modeling helps inform limits, but publishes no standard amounts. Simply Business provides online and phone quote routes for selected add-ons and also publishes no cyber figures. Ask for named insurer, quote-specific limits, retention and whether technology E&O is separately included or quoted. 5 7
What to Confirm in Cyber Insurance Quotes
- Ask Newfront which bespoke language, security consultations and pre-loss claims preparation are included in the engagement and which are separate services. 5
- Ask Simply Business to confirm that the underlying policy qualifies, then compare its approved form’s technology E&O relationship, interruption grant and exclusions with Newfront’s proposed coverage schedule. 7 5
Newfront and Simply Business Review Scores for 2026
These averages can combine ratings for different products, locations, and customer groups, including approximate BBB grade conversions. Read each review for the sources, scope, and calculation.
Newfront Review Score
Review Score
1 rated source
Newfront has too little firmwide customer feedback for a reliable review verdict. An individual agent’s BBB grade does not establish the wider company’s service quality.[6]
Read Newfront reviewsSimply Business Review Score
Review Score
4 rated sources
Customers disagree about Simply Business. Trustpilot shows 4.3 out of 5 from 1,901 reviews, but BBB customers give it 1.95 from 20 reviews and ConsumerAffairs shows 1.0.[6][10][7]
Read Simply Business reviewsNewfront vs Simply Business Cyber Insurance Compared
Newfront vs Simply Business: Cyber Insurance: documented features by provider
| Criteria | Newfront Cyber Risk Insurance | Cyber liability coverage as an add-on through Simply Business |
|---|---|---|
| Role in This Line | Newfront's Cyber Risk practice brokers cyber coverage: it assesses risk, negotiates coverage and placement, and provides claims consultation. It does not underwrite the policy itself. 5Company-reported. Cyber Risk offering page. | Confirm in your quote. |
| Issuing Insurer | The reviewed Cyber Risk page does not name the insurer or insurers that would issue a cyber policy placed through Newfront. 5Not publicly disclosed. Cyber Risk page as read on 2026-09-23; carrier depends on the specific placement. | Confirm in your quote. |
| Who It’s For | The Cyber Risk page does not state a company-size or industry eligibility threshold; it speaks generally about clients facing "evolving cyber risk and increased underwriting standards." 5Not publicly disclosed. Our Approach section; general framing, not a stated eligibility rule. | Simply Business says cyber is available as an added coverage for select businesses purchasing another business policy, with general liability, professional liability and workers’ compensation given as examples. This is not a universal availability promise. 8Company-reported. Company-published cyber information for U.S. small businesses; availability and actual policy terms depend on the insurer, state and buyer. |
| Coverage Features | Newfront lists Cyber Liability Insurance, Data Breach Insurance, Technology Errors and Omissions (E&O), Business Interruption, Network Security Liability, and Cyber Extortion and Ransomware Coverage among its cyber Key Coverages. 5Company-reported. Cyber Risk page Key Coverages list; the page treats technology E&O as part of the same practice. | The cyber page describes security-event and privacy-regulation claim types as risks that may be covered. This is company education; the policy determines coverage, limits, triggers and exclusions. 8Company-reported. Company-published cyber information for U.S. small businesses; availability and actual policy terms depend on the insurer, state and buyer. |
| Limits and Retentions | Newfront's cyber page does not publish limits or retentions. It says its technology team provides proprietary modeling data to inform decisions on limits aligned with a client's risk exposure and tolerance. 5Company-reported. Subject Matter Expertise section; describes an internal modeling service, not published limit figures. | Confirm in your quote. |
| Risk Services | Newfront says dedicated cyber security specialists advise on security-improvement opportunities and current cybersecurity practices against phishing, ransomware and DDoS threats, and that its Tech E&O and Cyber team negotiates bespoke policy language. 5Company-reported. Subject Matter Expertise section of the cyber page. | Confirm in your quote. |
| How to Apply | You start a cyber placement by requesting a consultation through Newfront's Cyber Risk page, which is led by Jennifer Wilson, Head of the Cyber Practice. 5Company-reported. Cyber Risk page call-to-action and Leadership section; no online quoting or binding described. | The page lists a phone quote route for cyber and also describes an online quote tool. Its Terms say availability varies by state, insurer and business details and binding requires panel-member approval. 8,7Company-reported. Company-published cyber information for U.S. small businesses; availability and actual policy terms depend on the insurer, state and buyer. |
| Claims Support | Newfront says it provides "hands-on" claims consultation for cyber breaches, including pre- and post-loss advocacy and resolution consultation to prepare clients on breach-response protocol before a claim. 5Company-reported. Claims Consultation section of the cyber page; a described service, not a claims-outcome statistic. | Confirm in your quote. |
Related Pages for Newfront vs Simply Business Cyber Insurance
Cyber Insurance Pages for Newfront and Simply Business
Other Coverage Lines Compared for Newfront vs Simply Business
Other Cyber Insurance Provider Comparisons
Sources for Newfront vs Simply Business Cyber Insurance
Sources About Newfront
- Business Insurance. Newfront; Purpose-Built Team; Full Transparency; Streamlined Program Management. Accessed 2026-09-15.
- Employee Benefits. Newfront; Employee Benefits heading; Tailored Solutions; Comprehensive Expertise: Benefits, Global Benefits, Compensation and Retirement. Accessed 2026-09-16.
- WTW Completes Acquisition Of Newfront. WTW; 27 January 2026 release; completion announcement and allocation of Business Insurance and Total Rewards to WTW segments. Accessed 2026-09-15.
- Cyber Risk. Newfront; Our Approach: Superior Risk Management, Coverage Negotiation, Claims Consultation; Key Coverages to Protect Your Business; Subject Matter Expertise; Leadership: Jennifer Wilson. Accessed 2026-09-23.
Sources About Simply Business
- Our Small Business Insurance Story. Simply Business; Opening description and audience; digital marketplace, business types and U.S. service. Accessed 2026-09-29.
- Terms of Service. Simply Business; Dated June 30, 2026; §1 lines 22–28; §8 lines 87–113; §10 lines 143–149; §19 line 211. Accessed 2026-09-29.
- Cyber Insurance. Simply Business; Claim types lines 88–105; select-buyer add-on/phone quote lines 171–175; route and last-updated lines 389–395. Accessed 2026-09-29.
Sources for the Cyber Insurance Guide
- Cyber Insurance. Federal Trade Commission; Opening; First-Party and Third-Party Coverage; First-Party Coverage; Third-Party Coverage; What Should Your Cyber Insurance Policy Cover. Accessed 2026-09-16.
- CyberEdge specimen policy. AIG; General Terms §§4–6, PDF pp.3–6; Security and Privacy §1 p.11, §2(l)/(p) p.14, §3 pp.15–18, exclusions p.18; Event Management §1 and §2(h), PDF pp.19–20. Accessed 2026-09-16.
