What Is AIG?
AIG is the marketing name for American International Group, Inc.; AIG says its insurance products are written or provided by subsidiaries or affiliates. Its U.S. business pages list commercial casualty, property, cyber, management and professional liability, and specialty programs, but a brand-level page does not identify the insurer for a particular policy. 1,2
Zurich U.S. Business Insurance: Products, Access, and Claims
Zurich U.S. serves Middle Market businesses and large or national accounts with commercial property-casualty and specialty insurance. Buyers can explore product lines and work through an agent or broker; the insurer named on a quote or policy identifies which Zurich company underwrites that coverage. 4,5
What Is General Liability Insurance?
General liability can protect your business when a customer or visitor claims you caused injury or damaged their property. It suits businesses serving customers or working on their premises; your own building, tools and stock need property coverage. 9,10,11
Key Differences in General Liability Insurance
Program listings and commercial casualty portfolio
AIG’s program directory lists GL for selected sectors such as manufactured housing, towing, dental and motorsports. Zurich lists GL across its U.S. commercial casualty portfolio and describes both bundled and unbundled casualty solutions, including a commercial-trade-contractors captive example. The captive is a specific segment, not a universal route; ask which Zurich structure applies to your account and whether you qualify for an AIG named program. 3 6 8
Risk services and quote structure
Zurich describes GL for bodily injury, property damage and personal injury related to premises or operations. AIG’s directory lists GL coverage components without setting out those definitions or policy triggers. Use the proposed forms to check covered operations, contractual liability, exclusions and any endorsements instead of treating either overview as the policy. 7 3
Risk engineering on the account
Zurich names Risk Engineers and its Claims team, including access to medical-management and legal services. AIG describes underwriting, claims and loss-control resources supporting program administrators. Confirm whether these services attach to your quote, identify the claim contact and compare limits and retentions on the actual declarations. 6 3
What to Confirm in General Liability Insurance Quotes
- Which Zurich casualty structure, insurer and issuing form apply to your industry and account size?
- Which AIG program includes your class, and what limits, retentions and service contacts apply?
Review Scores
These averages can combine ratings for different products, locations, and customer groups, including approximate BBB grade conversions. Read each review for the sources, scope, and calculation.
AIG
Review Score
2 rated sources
Customer ratings for AIG are low: Trustpilot shows 1.9 out of 5 from 252 reviews, and NerdWallet gives 2.5 stars and notes more claims complaints than expected. These pages cover many AIG products and countries, so they only loosely describe business insurance.[1][2]
Read AIG reviewsZurich U.S.
Review Score
The available Zurich review evidence is mixed and comes from distinct populations: a car-rental-business editorial rating, broad global and U.S. review-platform snapshots, and a BBB business-profile grade. These are not a representative measure of every Zurich commercial policy or claim.[1][4][5][6][7]
Read Zurich U.S. reviewsOffering Details
AIG vs Zurich U.S.: General Liability Insurance: documented features by provider
| Criteria | AIG General Liability Within Named Programs | Zurich General Liability Insurance |
|---|---|---|
| Role in This Line | This evidence supports general liability only within the named AIG programs cited here; it does not establish one uniform standalone general liability product across all businesses. 3Company-reported. Role in this product is limited to the description on the linked AIG source. | Zurich's domestic casualty page lists General Liability in its U.S. commercial casualty portfolio and describes both bundled and unbundled casualty solutions. 6Company-reported. Zurich U.S. company marketing. This does not identify the risk-bearing legal entity for a specific policy or establish that every coverage is available in every state. |
| Issuing Insurer | Confirm in your quote. | The reviewed commercial casualty and program pages do not name the issuing insurer for a particular General Liability quote. 6,8Not publicly disclosed. Zurich U.S. markets through multiple insurance companies; confirm the entity shown on the quote and issued declarations. |
| Who It’s For | AIG lists general liability within selected programs for audiences such as community associations, crane and rigging businesses, dental practices, leisure operations, manufactured housing, motorsports, psychoanalysts and towing operations. This is not a universal industry eligibility statement. 3Company-reported. Audience is the segment AIG names on the linked source; this is not an underwriting decision, quote or guarantee of availability. | Zurich lists General Liability in a commercial-trade-contractors captive program, a segment-specific example rather than a general eligibility statement for all Zurich liability placements. 8Company-reported. One company-described commercial contractors program. Its submission and underwriting requirements do not establish eligibility under other Zurich products or for a particular applicant. |
| Coverage Features | The program directory identifies General Liability as a coverage component in the cited named programs. It does not publish the occurrence definitions, covered operations, limits, exclusions or endorsements for any buyer’s policy. 3Company-reported. AIG’s public product description is not the policy. Actual entitlement depends on the applicable issued form, endorsements and declarations. | Zurich's commercial insurance overview describes general liability as addressing bodily injury, property damage, and personal-injury claims related to business premises or operations. 7Company-reported. High-level company description only; it is not an insuring agreement, and the issued policy defines covered claims, exclusions, conditions, and limits. |
| Limits and Retentions | No general liability limit, deductible or retention for a particular program is stated in the directory. Confirm the program-specific quote and issued form. 3Not publicly disclosed. This statement reports only what the linked public source discloses and does not substitute for a quote or issued policy. | The reviewed overview pages do not establish a buyer-specific General Liability limit, retention, or deductible. 6,7Not publicly disclosed. No amount is inferred from general product descriptions. The quote and issued policy determine the applicable limits and deductibles. |
| Risk Services | AIG describes underwriting, claims and loss-control teams for its Program Administrators, including program development support and admitted/non-admitted structures. These program services are separate from policy entitlement. 3Company-reported. The linked page describes company-reported support; specific account services and third-party arrangements must be confirmed. | For its casualty solutions, Zurich describes support from Risk Engineers and its Claims team, with access to medical-management and legal services. 6Company-reported. Broad company-described casualty services; a quote or policy may define which services and claims contacts apply to the insured. |
| How to Apply | Confirm in your quote. | Zurich directs commercial buyers to talk with an agent or broker about its coverage. 7,5Company-reported. Company route for U.S. commercial insurance. The cited pages do not establish an online direct purchase flow or guarantee that a quoted line will be bound. |
Full Comparison
More AIG vs Zurich U.S. Comparisons
Other General Liability Insurance Comparisons
Sources
AIG
- Investor Relations. American International Group, Inc. (AIG); About AIG and legal footer; lines 244–246 and 327–331. Accessed 2026-09-28.
- Business. AIG US; Surplus Lines heading and paragraph, lines 357–359. Accessed 2026-09-28.
- AIG Programs Insurance. AIG; Official AIG program directory, lines 384–397 (community associations), 409–423 (crane/rigging), 424–437 (dental), 485–498 (leisure), 510–525 (manufactured housing), 526–543 (motorsports), 544–552 (psychoanalysts), and 611–626 (towing): named audiences and GL schedule entries. Program administration and policy caveat at lines 242–284 and 680–680. Accessed 2026-09-30.
Zurich U.S.
- About Us | Zurich U.S. | Commercial Insurance. Zurich U.S.; About Zurich U.S.; customer and industry description; FAQ on U.S. product focus. Accessed 2026-09-28.
- Agents and Brokers | Zurich U.S. Zurich U.S.; Agent/broker route and locator. Accessed 2026-09-28.
- Commercial Casualty Insurance | Zurich Insurance. Zurich U.S.; Domestic Casualty Solutions lists General Liability among its products; the page describes bundled/unbundled casualty solutions, Risk Engineers, Claims, medical management and legal services. Company marketing; no buyer-specific terms. Accessed 2026-09-30.
- Business insurance for public & private companies | Zurich. Zurich U.S.; Commercial Insurance Solutions and General Liability overview; instructs buyers to talk to a broker or use Zurich’s broker route. General education and product navigation, not a policy form. Accessed 2026-09-30.
- Commercial Contractors’ Captive | Zurich Insurance. Zurich U.S.; Commercial trade-contractor program: General Liability is a coverage offered; page describes applicant characteristics and underwriting requirements. This is one captive program, not general eligibility for every Zurich liability policy. Accessed 2026-09-30.
General Liability Insurance Guide
- Commercial general liability insurance. Insurance Information Institute; Coverage A; Coverage B; Coverage C; Purchasing commercial general liability insurance. Accessed 2026-09-16.
- Commercial Insurance Guide. California Department of Insurance; Commercial General Liability; Commercial Automobile; What Should I Expect from a Broker-Agent?; How Are Commercial Policies Rated? Accessed 2026-09-16.
- Commercial General Liability Coverage Form. ISO; specimen hosted by Hiscox; I.A pp.1–5; I.B pp.6–7; I.C pp.7–8; Supplementary Payments p.8; II pp.9–10; III p.10; IV pp.10–12. Accessed 2026-09-16.






