CNA vs 
Newfront: How Do They Compare for General Liability Insurance?
CNA Small Business Insurance: Products, Agents and Service
CNA directs small-business buyers to independent agents and describes CNA Connect as a businessowners policy for more than 600 small-business classes. Issuer and availability vary by policy and state, so confirm both in a quote. 1,2,3
What Is Newfront?
Newfront suits growing and enterprise businesses seeking specialist insurance and benefits teams plus Navigator policy tools; small firms wanting an instant direct quote should compare online carriers. Its Partner Management tool is included in client service agreements. 5,6,7,8
What Is General Liability Insurance?
General liability can protect your business when a customer or visitor claims you caused injury or damaged their property. It suits businesses serving customers or working on their premises; your own building, tools and stock need property coverage. 10,11,12
Key Differences in General Liability Insurance
Underwriting and Program Structure
CNA identifies its own GL offering and says industry-specific underwriters and risk-control staff support the line. Newfront acts as a broker and says it can arrange casualty through guaranteed-cost, large-deductible, self-insurance, and captive structures, without publishing GL-specific limits or retentions. If you are comparing program financing, ask Newfront which structures are available for your risk; with CNA, ask how the proposed policy is underwritten and what deductible applies. 4 9
Claims and Risk Services
CNA names claims professionals for GL. Newfront describes a casualty claims advocacy team that manages claims through resolution and integrated risk-control resources. Those descriptions identify different service roles, but neither establishes a particular outcome or service level for your account. Get the assigned contacts and scope in writing, including whether Newfront’s team advocates while the insurer makes claim decisions. 4 9
What to Confirm in General Liability Insurance Quotes
CNA and Newfront Review Scores for 2026
These averages can combine ratings for different products, locations, and customer groups, including approximate BBB grade conversions. Read each review for the sources, scope, and calculation.
CNA Review Score
Review Score
1 rated source
Customer feedback on CNA is mixed and hard to compare. NerdWallet gave it 4.5 out of 5 for manufacturers, while Trustpilot shows about 1.4 out of 5 from 49 mostly self-selected reviews.[1][5]
Read CNA reviewsNewfront Review Score
Review Score
1 rated source
Newfront has too little firmwide customer feedback for a reliable review verdict. An individual agent’s BBB grade does not establish the wider company’s service quality.[6]
Read Newfront reviewsCNA vs Newfront General Liability Insurance Compared
CNA vs Newfront: General Liability Insurance: documented features by provider
| Criteria | CNA Commercial General Liability | Newfront General Liability Insurance |
|---|---|---|
| Role in This Line | Confirm in your quote. | Newfront's casualty practice brokers general liability coverage. It negotiates placement and program structure with carriers rather than underwriting the risk itself. 9Company-reported. Casualty offering page; general liability is one of several coverages the casualty practice places. |
| Issuing Insurer | Confirm in your quote. | The reviewed casualty page does not name the insurer or insurers that would issue a general liability policy placed through Newfront. 9Not publicly disclosed. Casualty page as read on 2026-09-23; carrier depends on the specific placement. |
| Who It’s For | CNA identifies GL solutions for smaller companies, mid-sized firms and large firms. 4Company-reported. Entity: CNA brand; issuing CNA subsidiary may vary by product/state Product: United States commercial insurance Jurisdiction: United States Research source scope: US commercial GL Claim limitation: Company-reported; policy wording, underwriting and jurisdiction-specific availability control. | Newfront says its casualty practice has "the expertise to protect companies of every size and scope," without a stated minimum size or industry restriction for general liability specifically. 9Company-reported. Casualty page intro paragraph; general framing, not a stated eligibility rule. |
| Coverage Features | CNA Commercial General Liability addresses amounts a business may owe third parties for covered bodily injury or property damage. 4Company-reported. Entity: CNA brand; issuing CNA subsidiary may vary by product/state Product: United States commercial insurance Jurisdiction: United States Research source scope: US commercial GL Claim limitation: Company-reported; policy wording, underwriting and jurisdiction-specific availability control. | Newfront lists General Liability among the Key Coverages of its casualty program, alongside product liability, auto liability, workers' compensation, umbrella/excess liability, and environmental and pollution liability. 9Company-reported. Casualty page Key Coverages list; no description of general-liability-specific limits, endorsements or exclusions. |
| Limits and Retentions | Confirm in your quote. | Newfront's casualty page says it can structure guaranteed-cost, large-deductible, self-insurance and captive programs, but does not publish specific limits, deductibles or retentions for general liability. 9Company-reported. Placement Expertise section; program-structure options described in general terms for casualty overall. |
| Risk Services | CNA describes industry-specific underwriting/risk-control support and claims professionals for the GL line. 4Company-reported. Entity: CNA brand; issuing CNA subsidiary may vary by product/state Product: United States commercial insurance Jurisdiction: United States Research source scope: US commercial GL Claim limitation: Company-reported; policy wording, underwriting and jurisdiction-specific availability control. | Newfront says its casualty practice provides claims advocacy and integrated risk control resources to help clients mitigate risk exposures and reduce claim frequency and costs, alongside predictive analytics and benchmarking. 9Company-reported. Claims Advocacy & Risk Control and Predictive analytics and benchmarking sections; described casualty-wide, not general-liability-specific. |
| How to Apply | Confirm in your quote. | You start a general liability placement by requesting a consultation through Newfront's casualty page. 9Company-reported. Casualty page call-to-action; no online quoting or binding described. |
| Claims Support | Confirm in your quote. | Newfront says its casualty claims advocacy team manages claims through resolution, which would include a general liability claim. 9Company-reported. The Newfront Difference section; casualty-wide description, not a general-liability-specific claims workflow. |
Related Pages for CNA vs Newfront General Liability Insurance
General Liability Insurance Pages for CNA and Newfront
Other Coverage Lines Compared for CNA vs Newfront
Other General Liability Insurance Provider Comparisons
Sources for CNA vs Newfront General Liability Insurance
Sources About CNA
- Insurance for Small Businesses. CNA; Insurance for Small Businesses, lines 38-50 and 65-67 (CNA Central and agent route); lines 79-106 (product and stated appetite lists); page footer line 132 (CNA registered service mark). Accessed 2026-09-28.
- CNA Connect Small Businessowners Policy (BOP) | CNA Insurance. CNA; CNA Connect; coverages, product range, services. Accessed 2026-09-28.
- General Disclaimer. CNA; General Disclaimer paragraphs 1 and 5 (HTML lines 24 and 28): CNA describes Continental Casualty Company and its relevant affiliates; references to CNA may include one or more CCC affiliates; each particular policy/product/service is the responsibility only of the specific CNA company that issues or supplies it. Footer line 57 identifies CNA Financial Corporation as trademark registrant. Re-read 2026-09-29. Accessed 2026-09-29.
- Commercial General Liability Insurance | CNA Insurance. CNA; Commercial General Liability; customer sizes, coverage, teams. Accessed 2026-09-28.
Sources About Newfront
- Business Insurance. Newfront; Purpose-Built Team; Full Transparency; Streamlined Program Management. Accessed 2026-09-15.
- Employee Benefits. Newfront; Employee Benefits heading; Tailored Solutions; Comprehensive Expertise: Benefits, Global Benefits, Compensation and Retirement. Accessed 2026-09-16.
- WTW Completes Acquisition Of Newfront. WTW; 27 January 2026 release; completion announcement and allocation of Business Insurance and Total Rewards to WTW segments. Accessed 2026-09-15.
- Casualty. Newfront; Casualty intro: protect companies of every size and scope; Key Coverages to Protect Your Business: General Liability; Claims Advocacy & Risk Control; Placement Expertise. Accessed 2026-09-23.
Sources for the General Liability Insurance Guide
- Commercial general liability insurance. Insurance Information Institute; Coverage A; Coverage B; Coverage C; Purchasing commercial general liability insurance. Accessed 2026-09-16.
- Commercial Insurance Guide. California Department of Insurance; Commercial General Liability; Commercial Automobile; What Should I Expect from a Broker-Agent?; How Are Commercial Policies Rated? Accessed 2026-09-16.
- Commercial General Liability Coverage Form. ISO; specimen hosted by Hiscox; I.A pp.1–5; I.B pp.6–7; I.C pp.7–8; Supplementary Payments p.8; II pp.9–10; III p.10; IV pp.10–12. Accessed 2026-09-16.
