---
title: "What Insurance Covers Trademark Infringement?"
description: "Dedicated IP or media liability may cover specified trademark claims; general liability wording for advertising injury is narrower and may exclude other trademark uses."
canonical: "https://spot.insure/insurance-faq/what-insurance-covers/what-insurance-covers-trademark-infringement"
page-type: "faq-question"
updated-at: "2026-09-25"
---

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# What Insurance Covers Trademark Infringement?

Dedicated IP or media liability may cover specified trademark claims; general liability wording for advertising injury is narrower and may exclude other trademark uses.

A dispute may involve a competitor’s mark in an ad, product label, domain, software interface, or business name. CFC describes IP infringement defense, while an NAIC study discusses general liability exclusions for trademark and other IP claims.

Ask which uses and media are covered, whether knowing violations or media businesses are excluded, and whether the policy includes defense for the specific trademark allegation. Do not assume advertising-related wording covers every use.

## Related Questions

- [What Insurance Covers Copyright Infringement?](https://spot.insure/insurance-faq/what-insurance-covers/what-insurance-covers-copyright-infringement)
- [What Insurance Covers Patent Infringement?](https://spot.insure/insurance-faq/what-insurance-covers/what-insurance-covers-patent-infringement)
- [What Insurance Covers False Advertising Claims?](https://spot.insure/insurance-faq/what-insurance-covers/what-insurance-covers-false-advertising)
- [What Insurance Covers Employee Theft and Embezzlement?](https://spot.insure/insurance-faq/what-insurance-covers/what-insurance-covers-employee-theft)

## Related Coverage

- [Intellectual property](https://spot.insure/coverage/intellectual-property)
- [Media liability](https://spot.insure/coverage/media)

## Sources

1. [Insurance for Social Media Liability](https://content.naic.org/sites/default/files/Insurance%20for%20social%20media%20liability%20-%202021.pdf). Journal of Insurance Regulation; authors Kevin T. Merriman, David M. Knapp, Meghan E. Ruesch and Nicole M. Weir; PDF pp.5–7, Coverage B personal and advertising injury; pp.20–21, standard offense wording; pp.35–37, exclusions for false advertising and intellectual property infringement. Accessed 2026-09-25.
2. [Intellectual property insurance](https://www.cfc.com/en-us/products/class/intellectual-property/). CFC; Opening; Key features; Defense; Pursuit of infringers; Contractual indemnity. Accessed 2026-09-25.

More answers: [What Insurance Covers FAQ](https://spot.insure/insurance-faq/what-insurance-covers).

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