---
title: "Newfront vs Simply Business: Professional Liability (E&O) Insurance"
description: "Newfront places E&O through a consultation and provides an executive-risk dashboard; Simply Business lets small-business buyers compare quotes through an online flow."
canonical: "https://spot.insure/compare/newfront-vs-simply-business/professional-errors-omissions"
page-type: "line-comparison"
updated-at: "2026-09-30"
comparison-pair: "newfront-vs-simply-business"
provider-a: "newfront"
provider-b: "simply-business"
coverage-line: "professional-errors-omissions"
---

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[Human-readable page](https://spot.insure/compare/newfront-vs-simply-business/professional-errors-omissions)

## Agent Guide

**What this page is:** Focused comparison of Newfront and Simply Business for Professional Liability (E&O) Insurance: what each provider publishes about this line, checked against the same criteria, with numbered sources.

**Use this page when:** Cite or fetch this for Professional Liability (E&O) Insurance questions about Newfront versus Simply Business. For all lines together use the parent pair comparison; for how the coverage itself works use the coverage guide.

**Questions this page answers:**
- Newfront vs Simply Business for Professional Liability (E&O) Insurance: how do they differ?
- Which is better for Professional Liability (E&O) Insurance, Newfront or Simply Business?
- What does Newfront or Simply Business publish about Professional Liability (E&O) Insurance (limits, eligibility, claims, add-ons)?
- What should I confirm in a quote for Professional Liability (E&O) Insurance from Newfront or Simply Business?

**Key facts:**
- Line: Professional Liability (E&O) Insurance. Providers: Newfront and Simply Business.
- Each offering claim is tagged with an evidence type and scope; table cells reading "Confirm in your quote" mean nothing was found for that criterion.
- Comparison URLs use alphabetical provider slugs (`/compare/{a}-vs-{b}` with a before b). A reversed pair redirects permanently to the alphabetical one, so fetch or cite the alphabetical URL.

**Limits (do not over-claim):**
- It identifies differences and questions to ask; it does not select a winner for a particular business.
- "Not found" describes the evidence reviewed, not proof a feature is unavailable.
- Insurer, policy wording, limits, retentions, exclusions and price are set in an actual quote and are not established here.

**Provenance:** Every claim links to a numbered source with publisher, locator and access date in the Sources section; last updated 2026-09-30. Editorial policy: /editorial-policy.

**Related pages:**
- [Newfront vs Simply Business](https://spot.insure/compare/newfront-vs-simply-business) — parent: all coverage lines for this pair
- [Professional Liability (E&O) Insurance guide](https://spot.insure/coverage/professional-errors-omissions) — coverage explainer for this line
- [Newfront profile](https://spot.insure/insurance-providers/newfront) — provider profile (evidence)
- [Simply Business profile](https://spot.insure/insurance-providers/simply-business) — provider profile (evidence)
- [Newfront vs Simply Business General Liability Insurance](https://spot.insure/compare/newfront-vs-simply-business/general-liability) — sibling comparison (other line, or other pair for this line)
- [Newfront vs Simply Business Workers’ Compensation Insurance](https://spot.insure/compare/newfront-vs-simply-business/workers-compensation) — sibling comparison (other line, or other pair for this line)
- [AIG vs Newfront Professional Liability (E&O) Insurance](https://spot.insure/compare/aig-vs-newfront/professional-errors-omissions) — sibling comparison (other line, or other pair for this line)
- [AIG vs Simply Business Professional Liability (E&O) Insurance](https://spot.insure/compare/aig-vs-simply-business/professional-errors-omissions) — sibling comparison (other line, or other pair for this line)
- [Alliance Risk vs Newfront Professional Liability (E&O) Insurance](https://spot.insure/compare/alliance-risk-vs-newfront/professional-errors-omissions) — sibling comparison (other line, or other pair for this line)
- [Alliance Risk vs Simply Business Professional Liability (E&O) Insurance](https://spot.insure/compare/alliance-risk-vs-simply-business/professional-errors-omissions) — sibling comparison (other line, or other pair for this line)
- [At-Bay vs Newfront Professional Liability (E&O) Insurance](https://spot.insure/compare/at-bay-vs-newfront/professional-errors-omissions) — sibling comparison (other line, or other pair for this line)
- [At-Bay vs Simply Business Professional Liability (E&O) Insurance](https://spot.insure/compare/at-bay-vs-simply-business/professional-errors-omissions) — sibling comparison (other line, or other pair for this line)

# Newfront vs Simply Business: How Do They Compare for Professional Liability (E&O) Insurance?

Newfront places E&O through a consultation and provides an executive-risk dashboard; Simply Business lets small-business buyers compare quotes through an online flow.

## Research Scope and Use

Use this comparison to evaluate Newfront and Simply Business for Professional Liability (E&O) Insurance against the same documented criteria. It identifies differences and questions to confirm; it does not select a winner for a particular business. Offering claims are what each provider publishes about this line unless marked otherwise. “Not found” describes the evidence reviewed, not proof that a feature is unavailable. Confirm the insurer, policy wording, limits, retentions, exclusions and cost in an actual quote.

## Summary

Newfront approaches E&O as an executive-risk brokerage placement with claims and coverage negotiation, while Simply Business offers digital quote selection. [6](https://www.newfront.com/talk-to-an-expert "Get Started Today") [9](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/ "Professional Liability Insurance Coverage") [8](https://www.simplybusiness.com/terms-conditions/ "Terms of Service")

## What Is Newfront?

Newfront suits growing and enterprise businesses seeking specialist insurance and benefits teams plus Navigator policy tools; small firms wanting an instant direct quote should compare online carriers. Its Partner Management tool is included in client service agreements. [1](https://www.newfront.com/business-insurance "Business Insurance") [2](https://www.newfront.com/total-rewards "Employee Benefits") [3](https://www.newfront.com/navigator "Newfront Navigator") [4](https://investors.wtwco.com/news-releases/news-release-details/wtw-completes-acquisition-newfront "WTW Completes Acquisition Of Newfront")

[Newfront profile](https://spot.insure/insurance-providers/newfront)

## Simply Business: Online Small-Business Insurance Marketplace

Simply Business describes a digital marketplace and licensed-producer service for small businesses. The policy and selected insurer determine coverage, fees, servicing and claims responsibilities. [7](https://www.simplybusiness.com/about-us/ "Our Small Business Insurance Story") [8](https://www.simplybusiness.com/terms-conditions/ "Terms of Service")

[Simply Business profile](https://spot.insure/insurance-providers/simply-business)

## What Is Professional Errors and Omissions (E&O) Insurance?

Professional liability can help pay defense costs and covered losses when a client says your advice or service caused financial harm. If customers rely on your work, list every service you provide and check the claims-made reporting and prior-work terms. [10](https://www.tdi.texas.gov/commercial/pl-faq.html "FAQ: Professional liability insurance") [11](https://www.iii.org/article/professional-liability-insurance "Professional liability insurance") [12](https://www.sba.gov/counseling/launch-your-business/#business-insurance "Get business insurance") [13](https://www.hiscox.com/documents/pl-sample-policy-wording.pdf "Professional Liability – US Direct Errors and Omissions Insurance")

## Key Differences in Professional Liability (E&O) Insurance

### Consultation versus online quote selection
Newfront places E&O through its Executive Risk team and asks prospects to request a consultation with company and service details. Simply Business describes an online flow to answer business questions, compare quotes and select a policy, although panel approval is required before binding. Newfront’s route gives a prospect a broker conversation; Simply Business starts with self-service comparison, so consider how much guidance your risk needs. [6](https://www.newfront.com/talk-to-an-expert "Get Started Today") [8](https://www.simplybusiness.com/terms-conditions/ "Terms of Service")

### Newfront describes support after placement
Newfront says its Executive Risk service includes integrated claims and coverage negotiation across its lines, including E&O, and a dashboard for 24-hour access to policies, certificates and billing plus prefilled renewal submissions. Simply Business’s E&O overview concentrates on finding quotes and does not describe comparable post-placement tools. Ask who will help with a claim and renewal under the specific Simply Business placement before comparing service expectations. [5](https://www.newfront.com/executive-risk "Executive Risk") [9](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/ "Professional Liability Insurance Coverage")

### Their stated business segments differ
Newfront says its Executive Risk practice serves private companies from seed stage through later funding and also works with public companies. Simply Business lists smaller-business examples such as consultants, IT professionals, real-estate agents and bookkeepers. A scaling or public company should confirm whether the requested E&O belongs with Newfront’s Executive Risk team and whether Simply Business offers an appropriate market for its size. [5](https://www.newfront.com/executive-risk "Executive Risk") [9](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/ "Professional Liability Insurance Coverage")

## What to Confirm in Professional Liability (E&O) Insurance Quotes

- Ask Newfront to specify the Executive Risk team’s claims and renewal responsibilities; ask Simply Business who supports claims after the panel insurer issues a policy. [5](https://www.newfront.com/executive-risk "Executive Risk") [9](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/ "Professional Liability Insurance Coverage")
- Confirm that each route will consider your funding stage, revenue, services and client contracts, then compare the insurer, form, limits and binding authority. [5](https://www.newfront.com/executive-risk "Executive Risk") [8](https://www.simplybusiness.com/terms-conditions/ "Terms of Service")

## Offering Details

| Criteria | Newfront Executive Risk Errors & Omissions | Professional liability (E&O) insurance through Simply Business |
| --- | --- | --- |
| Role in This Line | Newfront lists Errors and Omissions (E&O) among the coverages its Executive Risk team places, alongside D&O, EPLI and fiduciary liability. Newfront brokers this professional-liability coverage rather than underwriting it, and distinguishes it from the technology E&O it places through its Cyber Risk practice. [5](https://www.newfront.com/executive-risk "Executive Risk") (Evidence: Company-reported; scope: Executive Risk page's Key Coverages list; general professional E&O, not the technology E&O line placed by the cyber practice..) | Confirm in your quote. |
| Issuing Insurer | The reviewed page does not name an insurer for E&O placements; Newfront describes negotiating coverage on the client's behalf, so the issuing carrier would vary by placement. [5](https://www.newfront.com/executive-risk "Executive Risk") (Evidence: Not found in reviewed sources; scope: Checked the Executive Risk page for a named E&O carrier; none was found..) | Confirm in your quote. |
| Who It’s For | Newfront says its Executive Risk practice serves private companies from seed-stage funding through later rounds and public companies it has worked with in over 500 instances, without breaking eligibility out by coverage line. [5](https://www.newfront.com/executive-risk "Executive Risk") (Evidence: Company-reported; scope: Executive Risk page's Here for the Long Run section; a practice-wide statement, not E&O-specific eligibility criteria..) | Simply Business lists consultants, IT professionals, real-estate agents and bookkeepers among the business examples for which it can help find E&O coverage. The examples do not guarantee eligibility. [9](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/ "Professional Liability Insurance Coverage") (Evidence: Company-reported; scope: Company-published professional-errors-omissions information for U.S. small businesses; availability and actual policy terms depend on the insurer, state and buyer..) |
| Coverage Features | The reviewed page lists E&O as a named coverage but does not describe the specific insuring agreement, professional-services scope, or exclusions for that line; those terms come from the placed policy. [5](https://www.newfront.com/executive-risk "Executive Risk") (Evidence: Not found in reviewed sources; scope: Executive Risk page as read on 2026-09-23; only a coverage-name listing was found for E&O specifically..) | The page describes protection for claims tied to professional work and lists attorney fees, court costs, settlements and judgments as costs that may be covered; policy wording controls. [9](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/ "Professional Liability Insurance Coverage") (Evidence: Company-reported; scope: Company-published professional-errors-omissions information for U.S. small businesses; availability and actual policy terms depend on the insurer, state and buyer..) |
| Limits and Retentions | Published limits or retentions for E&O coverage were not found on the reviewed page. [5](https://www.newfront.com/executive-risk "Executive Risk") (Evidence: Not publicly disclosed; scope: Executive Risk page as read on 2026-09-23; limits are quote-specific for broker placements..) | Confirm in your quote. |
| Risk Services | Newfront says it provides integrated claims and coverage negotiation across the Executive Risk lines it places, including E&O, and a proprietary dashboard for 24/7 access to policies, certificates and billing plus pre-populated renewal submissions. [5](https://www.newfront.com/executive-risk "Executive Risk") (Evidence: Company-reported; scope: Executive Risk page's Committed to Client Advocacy and Industry-Leading Technology sections; applies to the practice generally, not documented as E&O-specific..) | Confirm in your quote. |
| How to Apply | You engage Newfront for E&O placement by requesting a consultation, which asks for your industry, company details and the service you need rather than issuing an instant quote. [6](https://www.newfront.com/talk-to-an-expert "Get Started Today") (Evidence: Company-reported; scope: General consultation intake, not an E&O-specific application path..) | The company describes an online flow to answer business questions, compare quotes and select a policy. Its Terms say an online quote is not guaranteed and binding requires panel-member approval. [9](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/ "Professional Liability Insurance Coverage") [8](https://www.simplybusiness.com/terms-conditions/ "Terms of Service") (Evidence: Company-reported; scope: Company-published professional-errors-omissions information for U.S. small businesses; availability and actual policy terms depend on the insurer, state and buyer..) |

## Full Comparison

- [Newfront vs Simply Business](https://spot.insure/compare/newfront-vs-simply-business): all coverage lines, business roles, service and claims.
- [What Is Professional Errors and Omissions (E&O) Insurance?](https://spot.insure/coverage/professional-errors-omissions): Professional liability can help pay covered defense costs and losses when a client says your advice or service caused financial harm; check services and reporting terms.
- [Newfront vs Simply Business General Liability Insurance](https://spot.insure/compare/newfront-vs-simply-business/general-liability)
- [Newfront vs Simply Business Workers’ Compensation Insurance](https://spot.insure/compare/newfront-vs-simply-business/workers-compensation)
- [AIG vs Newfront Professional Liability (E&O) Insurance](https://spot.insure/compare/aig-vs-newfront/professional-errors-omissions)
- [AIG vs Simply Business Professional Liability (E&O) Insurance](https://spot.insure/compare/aig-vs-simply-business/professional-errors-omissions)
- [Alliance Risk vs Newfront Professional Liability (E&O) Insurance](https://spot.insure/compare/alliance-risk-vs-newfront/professional-errors-omissions)
- [Alliance Risk vs Simply Business Professional Liability (E&O) Insurance](https://spot.insure/compare/alliance-risk-vs-simply-business/professional-errors-omissions)
- [At-Bay vs Newfront Professional Liability (E&O) Insurance](https://spot.insure/compare/at-bay-vs-newfront/professional-errors-omissions)
- [At-Bay vs Simply Business Professional Liability (E&O) Insurance](https://spot.insure/compare/at-bay-vs-simply-business/professional-errors-omissions)

## Sources

### Newfront

1. [Business Insurance](https://www.newfront.com/business-insurance). Newfront; Purpose-Built Team; Full Transparency; Streamlined Program Management. Accessed 2026-09-15.
2. [Employee Benefits](https://www.newfront.com/total-rewards). Newfront; Employee Benefits heading; Tailored Solutions; Comprehensive Expertise: Benefits, Global Benefits, Compensation and Retirement. Accessed 2026-09-16.
3. [Newfront Navigator](https://www.newfront.com/navigator). Newfront; Total Access. Real Confidence; Explore What You Can Do in Navigator; product demonstration image. Accessed 2026-09-15.
4. [WTW Completes Acquisition Of Newfront](https://investors.wtwco.com/news-releases/news-release-details/wtw-completes-acquisition-newfront). WTW; 27 January 2026 release; completion announcement and allocation of Business Insurance and Total Rewards to WTW segments. Accessed 2026-09-15.
5. [Executive Risk](https://www.newfront.com/executive-risk). Newfront; Key Coverages to Protect Your Business: Errors and Omissions (E&O); Here for the Long Run: Private Companies, IPOs, Public segments; Committed to Client Advocacy: integrated claims and coverage negotiation. Accessed 2026-09-23.
6. [Get Started Today](https://www.newfront.com/talk-to-an-expert). Newfront; Consultation form: schedule a consultation to see how Newfront can reduce your risk. Accessed 2026-09-23.

### Simply Business

7. [Our Small Business Insurance Story](https://www.simplybusiness.com/about-us/). Simply Business; Opening description and audience; digital marketplace, business types and U.S. service.. Accessed 2026-09-29.
8. [Terms of Service](https://www.simplybusiness.com/terms-conditions/). Simply Business; Dated June 30, 2026; §1 lines 22–28; §8 lines 87–113; §10 lines 143–149; §19 line 211.. Accessed 2026-09-29.
9. [Professional Liability Insurance Coverage](https://www.simplybusiness.com/business-insurance/professional-liability-insurance/). Simply Business; Coverage lines 45–100; buyer examples lines 101–158; online quote steps lines 237–260.. Accessed 2026-09-29.

### Professional Liability (E&O) Insurance Guide

10. [FAQ: Professional liability insurance](https://www.tdi.texas.gov/commercial/pl-faq.html). Texas Department of Insurance; What’s professional liability coverage?; What types of damages…; What’s general liability insurance?; Do I need professional liability… if I have general liability…?; Is professional liability insurance required?; Can a client require…?; What’s the difference between occurrence policies and claims-made policies. Accessed 2026-09-16.
11. [Professional liability insurance](https://www.iii.org/article/professional-liability-insurance). Insurance Information Institute; Opening paragraphs (professional services/advice and E&O name); Claims not covered by general liability; What types of businesses need professional liability insurance?; What’s covered… and what’s not (claims-made versus occurrence, defense and judgments, non-financial/intentional limits, BOP/in-home exclusion). Accessed 2026-09-16.
12. [Get business insurance](https://www.sba.gov/counseling/launch-your-business/#business-insurance). U.S. Small Business Administration; Six common types of business insurance table. Accessed 2026-09-16.
13. [Professional Liability – US Direct Errors and Omissions Insurance](https://www.hiscox.com/documents/pl-sample-policy-wording.pdf). Hiscox Inc. specimen; About this Policy / Coverage for Claims Made Against You; I.A Insuring Agreement; I.B Defense; I.C Settlement; II.A Notice of Claims; II.C Optional Extended Reporting Period; III.A, III.K, III.M, III.R, III.S Exclusions; IV.A–B Limits and Deductible; VI.O Professional Services; VI.U Wrongful Act. Accessed 2026-09-16.

Updated 2026-09-30. Spot, a product of Tools for Enlightenment, publishes this research and works in the commercial insurance market. The comparison applies the same criteria to both providers. [Editorial policy](https://spot.insure/editorial-policy). To suggest a correction, [contact Spot](https://spot.insure/contact) with the page URL and supporting source.

## Newfront Reviews

Review Score: 10.0 / 10 from 1 rated source, equally weighted.

Newfront has too little firmwide customer feedback for a reliable review verdict. An individual agent’s BBB grade does not establish the wider company’s service quality.

- BBB: BBB grade A (BBB letter grade). BBB profile for Ryan Tice | Newfront Insurance at a San Francisco address. Individual-producer/local listing, not Newfront Insurance Services company-wide. BBB profile displays A grade and says not BBB Accredited; grade is not customer stars. Period: File opened 2023-12-22; accessed 2026-09-25. Checked 2026-09-25. [Ryan Tice | Newfront Insurance | BBB](https://www.bbb.org/us/ca/san-francisco/profile/insurance-agency/ryan-tice---newfront-insurance-1116-955130)

Reviewed 2026-09-25. [Read the sourced review](https://spot.insure/insurance-providers/newfront/reviews).

## Simply Business Reviews

Review Score: 5.7 / 10 from 4 rated sources, equally weighted.

Customers disagree about Simply Business. Trustpilot shows 4.3 out of 5 from 1,901 reviews, but BBB customers give it 1.95 from 20 reviews and ConsumerAffairs shows 1.0.

- Trustpilot: TrustScore 4.3 (out of 5); 1901 reviews. Simply Business US Trustpilot profile. Reviews are not tied to a specific insurance line or insurer. Period: profile accessed 2026-09-29; 419 in last 12 months. Checked 2026-09-29. [Simply Business US Reviews](https://www.trustpilot.com/review/simplybusiness.com)
- ConsumerAffairs: ConsumerAffairs header rating 1.0 (out of 5 (breakdown conflicts with review filters)); 148 reviews. ConsumerAffairs Simply Business page, broad business-insurance context; not line-specific. Period: page updated 2026-09-17; denominator unresolved. Checked 2026-09-29. [Simply Business Reviews](https://www.consumeraffairs.com/insurance/simply-business.html)
- BBB: BBB business grade B+ (BBB letter grade). BBB profile classifies Simply Business as an insurance agency; business grade, consumer-review average and complaint ledger are separate measures, none is line-specific. Period: profile accessed 2026-09-29. Checked 2026-09-29. [Simply Business BBB Business Profile](https://www.bbb.org/us/ma/boston/profile/insurance-agency/simply-business-0021-539591); [Simply Business BBB Complaints](https://www.bbb.org/us/ma/boston/profile/insurance-agency/simply-business-0021-539591/complaints); [Simply Business BBB Customer Reviews](https://www.bbb.org/us/ma/boston/profile/insurance-agency/simply-business-0021-539591/customer-reviews)
- BBB: BBB customer review average 1.95 (out of 5); 20 reviews. BBB customer-review average for the Simply Business profile (Boston, MA). Separate from the business grade. Period: BBB review page checked 2026-09-29. Checked 2026-09-29. [Simply Business BBB Customer Reviews](https://www.bbb.org/us/ma/boston/profile/insurance-agency/simply-business-0021-539591/customer-reviews)

Reviewed 2026-09-29. [Read the sourced review](https://spot.insure/insurance-providers/simply-business/reviews).

## Agent and Developer Resources

- [Markdown page](https://spot.insure/compare/newfront-vs-simply-business/professional-errors-omissions.md)
- [Developer resources](https://spot.insure/developers)
- [Public MCP server](https://spot.insure/mcp)
- [MCP server manifest](https://spot.insure/server.json)
- [OpenAPI description](https://spot.insure/openapi.json)
- [Public page index](https://spot.insure/llms.txt)