---
title: "AIG vs Cowbell: Employment Practices Liability Insurance"
description: "AIG’s EPL choices may be standalone or packaged; Cowbell distributes Zurich Select Plus EPL for private companies under 250 employees and $50 million in assets."
canonical: "https://spot.insure/compare/aig-vs-cowbell/employment-practices"
page-type: "line-comparison"
updated-at: "2026-09-30"
comparison-pair: "aig-vs-cowbell"
provider-a: "aig"
provider-b: "cowbell"
coverage-line: "employment-practices"
---

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[Human-readable page](https://spot.insure/compare/aig-vs-cowbell/employment-practices)

## Agent Guide

**What this page is:** Focused comparison of AIG and Cowbell for Employment Practices Liability Insurance: what each provider publishes about this line, checked against the same criteria, with numbered sources.

**Use this page when:** Cite or fetch this for Employment Practices Liability Insurance questions about AIG versus Cowbell. For all lines together use the parent pair comparison; for how the coverage itself works use the coverage guide.

**Questions this page answers:**
- AIG vs Cowbell for Employment Practices Liability Insurance: how do they differ?
- Which is better for Employment Practices Liability Insurance, AIG or Cowbell?
- What does AIG or Cowbell publish about Employment Practices Liability Insurance (limits, eligibility, claims, add-ons)?
- What should I confirm in a quote for Employment Practices Liability Insurance from AIG or Cowbell?

**Key facts:**
- Line: Employment Practices Liability Insurance. Providers: AIG and Cowbell.
- Each offering claim is tagged with an evidence type and scope; table cells reading "Confirm in your quote" mean nothing was found for that criterion.
- Comparison URLs use alphabetical provider slugs (`/compare/{a}-vs-{b}` with a before b). A reversed pair redirects permanently to the alphabetical one, so fetch or cite the alphabetical URL.

**Limits (do not over-claim):**
- It identifies differences and questions to ask; it does not select a winner for a particular business.
- "Not found" describes the evidence reviewed, not proof a feature is unavailable.
- Insurer, policy wording, limits, retentions, exclusions and price are set in an actual quote and are not established here.

**Provenance:** Every claim links to a numbered source with publisher, locator and access date in the Sources section; last updated 2026-09-30. Editorial policy: /editorial-policy.

**Related pages:**
- [AIG vs Cowbell](https://spot.insure/compare/aig-vs-cowbell) — parent: all coverage lines for this pair
- [Employment Practices Liability Insurance guide](https://spot.insure/coverage/employment-practices) — coverage explainer for this line
- [AIG profile](https://spot.insure/insurance-providers/aig) — provider profile (evidence)
- [Cowbell profile](https://spot.insure/insurance-providers/cowbell) — provider profile (evidence)
- [AIG vs Cowbell Crime Insurance](https://spot.insure/compare/aig-vs-cowbell/crime) — sibling comparison (other line, or other pair for this line)
- [AIG vs Cowbell Cyber Insurance](https://spot.insure/compare/aig-vs-cowbell/cyber) — sibling comparison (other line, or other pair for this line)
- [AIG vs Cowbell D&O Insurance](https://spot.insure/compare/aig-vs-cowbell/directors-officers) — sibling comparison (other line, or other pair for this line)
- [AIG vs Cowbell Fiduciary Liability Insurance](https://spot.insure/compare/aig-vs-cowbell/fiduciary) — sibling comparison (other line, or other pair for this line)
- [AIG vs Cowbell Management Liability Insurance](https://spot.insure/compare/aig-vs-cowbell/management-liability) — sibling comparison (other line, or other pair for this line)
- [AIG vs Alliance Risk Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-alliance-risk/employment-practices) — sibling comparison (other line, or other pair for this line)
- [AIG vs Amelia Risk Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-amelia-risk/employment-practices) — sibling comparison (other line, or other pair for this line)
- [AIG vs Aon Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-aon/employment-practices) — sibling comparison (other line, or other pair for this line)
- [AIG vs The Baldwin Group Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-baldwin/employment-practices) — sibling comparison (other line, or other pair for this line)
- [AIG vs Beazley Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-beazley/employment-practices) — sibling comparison (other line, or other pair for this line)
- [AIG vs Berkshire Hathaway Specialty Insurance Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-berkshire-hathaway-specialty-insurance/employment-practices) — sibling comparison (other line, or other pair for this line)

# AIG vs Cowbell: How Do They Compare for Employment Practices Liability Insurance?

AIG’s EPL choices may be standalone or packaged; Cowbell distributes Zurich Select Plus EPL for private companies under 250 employees and $50 million in assets.

## Research Scope and Use

Use this comparison to evaluate AIG and Cowbell for Employment Practices Liability Insurance against the same documented criteria. It identifies differences and questions to confirm; it does not select a winner for a particular business. Offering claims are what each provider publishes about this line unless marked otherwise. “Not found” describes the evidence reviewed, not proof that a feature is unavailable. Confirm the insurer, policy wording, limits, retentions, exclusions and cost in an actual quote.

## Summary

Cowbell’s Zurich Select Plus EPL module targets private firms below 250 employees and $50 million in assets; AIG lists broader organization categories without a complete eligibility schedule. [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance") [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises")

## What Is AIG?

AIG is the marketing name for American International Group, Inc.; AIG says its insurance products are written or provided by subsidiaries or affiliates. Its U.S. business pages list commercial casualty, property, cyber, management and professional liability, and specialty programs, but a brand-level page does not identify the insurer for a particular policy. [1](https://www.aig.com/investor-relations "Investor Relations") [2](https://www.aig.com/home/risk-solutions/business "Business")

[AIG profile](https://spot.insure/insurance-providers/aig)

## What Is Cowbell Insurance?

Cowbell suits small and midsize businesses seeking cyber options by company size, with technology E&O and Zurich management-liability options also available; firms needing broad commercial coverage should compare a full-service broker. Some security services cost extra. [4](https://cowbell.insure/ "Cowbell") [5](https://cowbell.insure/wp-content/uploads/pdfs/CB-US-PrimeTech-Overview-1.pdf "Prime Tech Product Overview") [6](https://www.zurichna.com/insurance/excess-and-surplus/small-business-management-liability "Small and Midsize Business Management Liability | Zurich Select Plus")

[Cowbell profile](https://spot.insure/insurance-providers/cowbell)

## What Is Employment Practices Liability Insurance?

EPLI can help pay covered defense costs and losses when applicants or workers allege discrimination, harassment, wrongful termination or other workplace wrongdoing. If you employ people, check the claim definition, defense costs and prior acts. [8](https://www.iii.org/article/employment-practices-liability-insurance "Employment Practices Liability Insurance") [9](https://asset.trvstatic.com/download/assets/epl-3001.pdf/2c354eaa63ca11eeacdd06e978c86228 "Employment Practices Liability Coverage") [10](https://asset.trvstatic.com/download/assets/lia-3001.pdf/e79a6b6c63ca11eeaa7806e978c86228 "Liability Coverage Terms and Conditions")

## Key Differences in Employment Practices Liability Insurance

### Eligibility and Product Structure

Cowbell distributes Zurich’s Select Plus management-liability product, with EPL as one module for private companies under 250 employees and under $50 million in assets. AIG markets Employment Edge and other EPL options to employers and lists applications for private companies, nonprofits, and financial institutions, but gives no full eligibility schedule. A business near Cowbell’s stated thresholds should check how employees and assets are counted; organizations outside them can ask AIG which form and underwriting class apply. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance")

### Issuer and Coverage Detail

Cowbell says Zurich underwrites the Select Plus modules, while AIG says a particular quote may use a standalone or package form and asks buyers to confirm the named insurer. AIG’s overview names discrimination, harassment, and wrongful retaliation; Cowbell describes those claims within its module. The practical comparison turns on the offered form and policy issuer, so review the declarations and employment-practices wording rather than assuming a platform or brand is the carrier. [6](https://www.zurichna.com/insurance/excess-and-surplus/small-business-management-liability "Small and Midsize Business Management Liability | Zurich Select Plus") [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance")

## What to Confirm in Employment Practices Liability Insurance Quotes

- Ask Cowbell to confirm that the quoted Select Plus module meets your employee and asset profile and identify the issuing entity. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises")
- Ask AIG to state whether its proposal is standalone or packaged and name the policy issuer. [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance")

## Offering Details

| Criteria | AIG Employment Practices Liability Insurance | Cowbell / Zurich Select Plus Employment Practices Liability |
| --- | --- | --- |
| Role in This Line | AIG markets Employment Edge and employment-practices liability options within its Financial Lines portfolio. A particular quote may use a standalone or package form; confirm the named insurer and form. [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance") (Evidence: Company-reported; scope: Role in this product is limited to the description on the linked AIG source..) | Employment practices liability (EPL) is one module within Cowbell's distribution of Zurich's Select Plus management liability product; Cowbell operates the platform, Zurich underwrites. Zurich's own page names this module 'Employment Practices and Third-Party Discrimination Liability,' broader than the plain 'EPL' shorthand Cowbell's FAQ uses. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") [6](https://www.zurichna.com/insurance/excess-and-surplus/small-business-management-liability "Small and Midsize Business Management Liability | Zurich Select Plus") (Evidence: Company-reported; scope: Management liability page intro and module list; Zurich page module-name section..) |
| Issuing Insurer | Confirm in your quote. | Cowbell and Zurich both say the Select Plus modules, including EPL, are written on Zurich admitted paper. Zurich's site footer names 'Zurich American Insurance Company' in its copyright notice, but neither page states that entity is the specific policy issuer for this EPL module. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") [6](https://www.zurichna.com/insurance/excess-and-surplus/small-business-management-liability "Small and Midsize Business Management Liability | Zurich Select Plus") (Evidence: Company-reported; scope: Management liability page intro; Zurich page intro and footer..) |
| Who It’s For | AIG presents Employment Edge for employers and also lists EPL applications for private companies, nonprofits and financial institutions. The public page does not state a complete eligibility or jurisdiction schedule. [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance") (Evidence: Company-reported; scope: Audience is the segment AIG names on the linked source; this is not an underwriting decision, quote or guarantee of availability..) | Cowbell targets this EPL module at private companies with under 250 employees and under $50M in assets, across industries such as retail, hospitality, and manufacturing. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") (Evidence: Company-reported; scope: FAQ 'What size accounts are targeted?' and Target industries list..) |
| Coverage Features | AIG describes protection against specified employment-practices claims, including discrimination, harassment and wrongful-retaliation allegations. The cited page’s examples are not a grant of buyer-specific policy coverage. [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance") (Evidence: Company-reported; scope: AIG’s public product description is not the policy. Actual entitlement depends on the applicable issued form, endorsements and declarations..) | Cowbell describes EPL as covering claims related to employment practices, including discrimination, wrongful termination, harassment, and other employment-related issues. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") (Evidence: Company-reported; scope: FAQ 'What is the difference between management liability and D&O?'..)<br><br>Cowbell says EPL claims are the most common type of management liability claim overall, most frequently alleging discrimination, wrongful termination, harassment, or retaliation for a legally protected activity such as filing a complaint or whistleblowing. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") (Evidence: Company-reported; scope: FAQ 'What is the most common management liability claim?'..) |
| Limits and Retentions | No buyer-specific limit, retention or deductible can be determined from the public overview. Confirm those values and any sublimits in the quote and issued policy. [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance") (Evidence: Not publicly disclosed; scope: This statement reports only what the linked public source discloses and does not substitute for a quote or issued policy..) | Neither the Cowbell page nor Zurich's own Select Plus page, both read in full, publishes EPL limit or retention amounts. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") [6](https://www.zurichna.com/insurance/excess-and-surplus/small-business-management-liability "Small and Midsize Business Management Liability | Zurich Select Plus") (Evidence: Not publicly disclosed; scope: Cowbell page and Zurich page, both read on 2026-09-23..) |
| Risk Services | AIG describes underwriting, claims and risk-management expertise for employment-practices exposures. Its product resources include applications and loss-prevention material; account-specific service is not specified. [3](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability "Employment Practices Liability Insurance") (Evidence: Company-reported; scope: The linked page describes company-reported support; specific account services and third-party arrangements must be confirmed..) | Confirm in your quote. |
| How to Apply | Confirm in your quote. | This EPL module is accessed only by appointed Zurich E&S wholesalers through the Cowbell platform's API; it is not sold directly to businesses. [7](https://cowbell.insure/mgmt-liability/ "Management liability coverage for small & medium enterprises") (Evidence: Company-reported; scope: FAQ 'How can I access the Zurich Select Plus management liability product through Cowbell?'..) |

## Full Comparison

- [AIG vs Cowbell](https://spot.insure/compare/aig-vs-cowbell): all coverage lines, business roles, service and claims.
- [What Is Employment Practices Liability Insurance?](https://spot.insure/coverage/employment-practices): EPLI can address covered workplace claims from applicants and workers; claim timing, defense arrangements, limits and exclusions shape your protection.
- [AIG vs Cowbell Crime Insurance](https://spot.insure/compare/aig-vs-cowbell/crime)
- [AIG vs Cowbell Cyber Insurance](https://spot.insure/compare/aig-vs-cowbell/cyber)
- [AIG vs Cowbell D&O Insurance](https://spot.insure/compare/aig-vs-cowbell/directors-officers)
- [AIG vs Cowbell Fiduciary Liability Insurance](https://spot.insure/compare/aig-vs-cowbell/fiduciary)
- [AIG vs Cowbell Management Liability Insurance](https://spot.insure/compare/aig-vs-cowbell/management-liability)
- [AIG vs Alliance Risk Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-alliance-risk/employment-practices)
- [AIG vs Amelia Risk Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-amelia-risk/employment-practices)
- [AIG vs Aon Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-aon/employment-practices)
- [AIG vs The Baldwin Group Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-baldwin/employment-practices)
- [AIG vs Beazley Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-beazley/employment-practices)
- [AIG vs Berkshire Hathaway Specialty Insurance Employment Practices Liability Insurance](https://spot.insure/compare/aig-vs-berkshire-hathaway-specialty-insurance/employment-practices)

## Sources

### AIG

1. [Investor Relations](https://www.aig.com/investor-relations). American International Group, Inc. (AIG); About AIG and legal footer; lines 244–246 and 327–331. Accessed 2026-09-28.
2. [Business](https://www.aig.com/home/risk-solutions/business). AIG US; Surplus Lines heading and paragraph, lines 357–359. Accessed 2026-09-28.
3. [Employment Practices Liability Insurance](https://www.aig.com/home/risk-solutions/business/management-and-professional-liability/employment-practices-liability). AIG; Official AIG Employment Practices Liability page: Employment Edge product, covered employment-claim categories, employer audience, policy options, risk-management and claims services; see its linked forms and policy caveat.. Accessed 2026-09-30.

### Cowbell

4. [Cowbell](https://cowbell.insure/). Cowbell; What We Do; Assess, Insure, Respond and Improve; U.S. navigation; footer legal disclosure. Accessed 2026-09-15.
5. [Prime Tech Product Overview](https://cowbell.insure/wp-content/uploads/pdfs/CB-US-PrimeTech-Overview-1.pdf). Cowbell; PDF pp. 1–4: non-admitted combined Technology E&O and cyber for technology businesses up to $1 billion; up to $5 million; surplus lines in 50 states; edition PRIME TECH US0001 1025. Accessed 2026-09-16.
6. [Small and Midsize Business Management Liability | Zurich Select Plus](https://www.zurichna.com/insurance/excess-and-surplus/small-business-management-liability). Zurich North America; Intro on the Zurich/Cowbell collaboration; module name 'Employment Practices and Third-Party Discrimination Liability'; FAQ 'What is the difference between management liability and D&O?' and 'What is the most common management liability claim?' (identical to Cowbell's page); Targeted industries list; footer copyright. Accessed 2026-09-23.
7. [Management liability coverage for small & medium enterprises](https://cowbell.insure/mgmt-liability/). Cowbell; FAQ 'What is the difference between management liability and D&O?' (EPL definition); FAQ 'What is the most common management liability claim?' (EPL claim types); Target industries list. Accessed 2026-09-23.

### Employment Practices Liability Insurance Guide

8. [Employment Practices Liability Insurance](https://www.iii.org/article/employment-practices-liability-insurance). Insurance Information Institute; Opening; What EPLI covers; Steps to limit employment liability risk. Accessed 2026-09-16.
9. [Employment Practices Liability Coverage](https://asset.trvstatic.com/download/assets/epl-3001.pdf/2c354eaa63ca11eeacdd06e978c86228). Travelers; I.A/II.A p.1; III.A.4–6 p.7; II.F Employment Claim, PDF p.2; I.B p.1; II.U–V p.5; II.L p.3; III.A.9 and A.13, pp.7–8; III.B.2 p.8; IV.A Settlement, PDF pp.8–9. Accessed 2026-09-16.
10. [Liability Coverage Terms and Conditions](https://asset.trvstatic.com/download/assets/lia-3001.pdf/e79a6b6c63ca11eeaa7806e978c86228). Travelers; III.F–H p.6; III.O pp.8–9; III.F p.6; III.B–D, PDF pp.3–5; III.E–F, PDF pp.5–6. Accessed 2026-09-16.

Updated 2026-09-30. Spot, a product of Tools for Enlightenment, publishes this research and works in the commercial insurance market. The comparison applies the same criteria to both providers. [Editorial policy](https://spot.insure/editorial-policy). To suggest a correction, [contact Spot](https://spot.insure/contact) with the page URL and supporting source.

## AIG Reviews

Review Score: 4.4 / 10 from 2 rated sources, equally weighted.

Customer ratings for AIG are low: Trustpilot shows 1.9 out of 5 from 252 reviews, and NerdWallet gives 2.5 stars and notes more claims complaints than expected. These pages cover many AIG products and countries, so they only loosely describe business insurance.

- NerdWallet: NerdWallet editorial rating 2.5 (stars). NerdWallet’s editorial business-insurance comparison; the AIG entry concerns commercial liability and property insurance, not a quantified policyholder-review sample. The page’s complaint statement and 2.5-star editorial rating are source-specific and must not be recast as a consumer average. Checked 2026-09-29. [Business Insurance: Get Quotes and Coverage Today](https://www.nerdwallet.com/business/insurance/best)
- Trustpilot: Trustpilot TrustScore 1.9 (out of 5); 252 reviews. Consumer reviews on aig.com’s Trustpilot profile span products and countries, including personal, travel, device/service and other experiences; they do not isolate U.S. commercial-P&C policyholders or a single issuing insurer. Checked 2026-09-29. [AIG Reviews](https://www.trustpilot.com/review/aig.com)
- ConsumerAffairs: ConsumerAffairs average 1.0 (out of 5); 274 reviews. ConsumerAffairs page titled AIG Life Insurance Reviews, updated 2026-08-14. The page mixes life and high-net-worth home references and reviewers may describe other AIG relationships; it is not a commercial-P&C-only population. Checked 2026-09-29. [AIG Life Insurance Reviews](https://www.consumeraffairs.com/insurance/aig_life.html)
- BBB: Complaints shown, prior 3 years 270. BBB’s American International Group, Inc. headquarters profile and corporate-owned locations (86 listed locations); complaint data is not limited to commercial insurance or a particular risk-bearing insurer. BBB says displayed complaint text may not represent every complaint. Period: Three years ending as displayed 2026-09-29. Checked 2026-09-29. [American International Group, Inc. (AIG) BBB Complaints](https://www.bbb.org/us/ny/new-york/profile/insurance-companies/american-international-group-inc-aig-0121-1515/complaints)

Reviewed 2026-09-29. [Read the sourced review](https://spot.insure/insurance-providers/aig/reviews).

## Cowbell Reviews

Review Score: 2.0 / 10 from 1 rated source, equally weighted.

Cowbell has one public rating we could find: 1.0 out of 5 on SourceForge from three reviews in 2023. That's too few and too old to say much.

- SourceForge: SourceForge rating 1.0 (out of 5); 3 reviews. SourceForge software directory listing for Cowbell Cyber. Three small-business reviewers describe the cyber insurance product. Small sample, all from 2023. Period: reviews dated Jan to Jul 2023. Checked 2026-09-29. [Cowbell Cyber Reviews](https://sourceforge.net/software/product/Cowbell-Cyber/)

Reviewed 2026-09-29. [Read the sourced review](https://spot.insure/insurance-providers/cowbell/reviews).

## Agent and Developer Resources

- [Markdown page](https://spot.insure/compare/aig-vs-cowbell/employment-practices.md)
- [Developer resources](https://spot.insure/developers)
- [Public MCP server](https://spot.insure/mcp)
- [MCP server manifest](https://spot.insure/server.json)
- [OpenAPI description](https://spot.insure/openapi.json)
- [Public page index](https://spot.insure/llms.txt)